Website Design 

Development

Why You Need
a Website

With the digital world all around us, advertisers are constantly looking for ways to get attention to their brand. Some ways are better for certain brands than others depending on industry. However, a website is ALWAYS a must in ANY INDUSTRY. From plumbers, to accountants, to artists, to bakers, and schools, and churches, mom and pop diners, bbq, libraries, and well...you get the picture.

How we build stellar sites

We have a step-by-step process to ensure we are building the right website for your business; a website that you’ll love and be proud to own.

Discovery phase

In the discovery phase, we complete a questionnaire with the business, to better understand their goals, expectations, wants and needs! We try to make this a fun process, it lets us get creative with brainstorming ideas and potential content additions such as starting a blog or YouTube videos. There is so much we can do, the options are virtually limitless.

Creative phase

There are 3 components to the creative phase.
First is designing a mood-board. Gather pictures, videos, copy, questionnaires, and any other content that the business owns, to make the website process more efficient. Second is designing a wireframe. A wireframe is a very basic visual outline of how elements and their respected content will be presented. Third is designing a branding pallet. Most of this material should come from the logo. A design pallet includes fonts, colors, spacing and more.
All of these will be approved before we move on the next phase

Development phase

After approval, and everyone is happy with the visual and operational direction of the site, the design will then be migrated into our web development and design softwares.
User experience will be developed and implemented based on the previous assessments, understanding the audience, and the business’ goals.
Any content management systems like blogs, podcasts, member management portals, or even product inventory for e-commerce sites will be implemented. The synchronization of function and design will all start to come together.

Launch Phase

At this point, the website is almost done. We will get one more approval before moving on. After approval, web browser and device responsiveness will be optimized, so no matter what browser or device someone is viewing your site on, it will all be organized appropriately without run-off or overlapping content. CTA forms will be tested
Once the hosting is established, the website will go live. One final meeting to go over the website and its functionality. We want to make sure you’re confident in the website that will be showcasing your business.

Statistics on How a Website
can work for you

Four out of five Americans currently shop online. -Growcode

48% of people cited that a website’s design is the No. 1 factor in determining a business’s credibility. -Blue Corona

88% of online consumers are less likely to return to a site after a bad experience. - Web FX

User Experience

User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and their limitations. It also takes into account the business goals and objectives of the group managing the project. UX best practices promote improving the user's interaction with and perceptions of your product and any related services.

The #1 one thing
we keep in mind when designing
Web UX, is that the visitor
is trying to solve a problem.
It's all based on the customer.

what makes excellent user experience?

Solves a problem & fulfills the users goals

Entertains, Engages, &
Educates

Easy and Pleasant to Use Interface

How do we create a pleasant user experience?

During our analysis, we look over what is called information architecture. These are the words, paragraphs, headings, sub-headings, captions, everything you’re reading now, and most importantly, how it is structured. We put ourselves in the consumer's shoes and ask, what is the website about? What does the business have to offer? Can they solve my problem? Remember, it's all based on the consumer.

From the time we were young, we were taught to read from left to right. This is important when you think about how a first-time visitor loads your website. Where are they usually going to look first? You guessed it, the top left or top center. Most websites are like this. Even though occasionally, somebody wants an elaborate website with beautiful content boxes and intricate animations, it may not always be the best way for your visitor to digest information. We can assess that fundamental human understanding and still give your website a unique layout (even with some of those elaborate animations). Depending on the website and business, we can lay out information strategically, so the consumer will know within seconds if this is the place for them.

Usability is the second most crucial aspect of a pleasant user experience. We have all clicked on a website, button or link that doesn't work. You might even fill out a form and receive an error message. Maybe the website is super slow, so you get bored and impatient and go back to the SERP and find another website that will load faster.

Walmart increased online conversions by 5% through optimizing and increasing its website's page speed. That may not sound like a lot, but for a big company like Walmart, that's millions of dollars. Google's indexing algorithms take these factors into consideration when ranking your website. All of these issues can be very frustrating for visitors and can cause them to leave and go to a competitor.

Get Your Free Proposal

Social media is an emotional communication between providers and customers. People ultimately make purchases from brands they trust on an emotional level. If this sounds like something you and your business needs, fill out the form and someone will be in contact within one business day

Let us guide you to Become the 
AUTHORITY Brand in your INDUSTRY On the Forefront of the Internet


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